Brand atmosphere
A green-and-cream composition with space for product photography and gifting stories.
A taste of the brand.
Before the first bite.
An owner-led website redesign for Panache Chocolatier, bringing the character of the brand into the way people discover chocolates, choose a gift and explore the collection.
Visit Panache
THE DIRECTION
A little anticipation.
A clear next step.
The direction brings the product and the occasion together: a strong opening, distinct routes into the collection, and a visual language that reflects the experience of giving. The focus is on helping visitors discover the brand without losing sight of what they came to find.
Panache is owned by Bassem Mneimneh, the studio lead behind Bright. This is an owner-led brand project, shown with his permission.
DESIGN FOCUS
Product discovery
Clear routes into wrapped chocolates, signature bars and gift arrangements.
A considered storefront
Responsive page composition and shopping navigation presented as part of one brand experience.
EXPLORE THE PROJECT
See the detail.
Follow the experience.
Explore the redesign direction above, or visit Panache’s current brand website for the collection and shopping experience.
Visit PanacheOpens in a new tab, keeping your place in Bright.
Something in mind?
Let’s make itdifferent.
